National Business Furniture Launches new Endeca-powered Search Experience on Business-to-Business Sites

Milwaukee, WI and Cambridge, MA (PRWEB) July 15, 2008 -- National Business Furniture, a K+K America company, today announced plans to enhance its leading office furniture websites with integrated search, navigation and merchandising capabilities from Endeca Technologies, Inc. (http://www.endeca.com) an information access software company. The new capabilities debuted last month on OfficeChairs.com (http://www.Officechairs.com) and will be introduced on OfficeFurniture.com and NBF.com over the next few months.

The new capabilities bring together the best of keyword search and traditional navigation, while offering benefits not possible using these individual approaches alone. Taking advantage of Endeca's signature Guided Navigation® experience, OfficeChairs.com shoppers can browse products and refine search results using a wide variety of desirable criteria, including fabric or finish, style, color, price range, room of use, and even delivery time. As a result, shoppers can quickly find products of interest while discovering options they may not have known existed.

National Business Furniture's websites specialize in office furniture for various industries such as corporate and government offices, schools and churches, small and home-based businesses. Some of the more popular products on the OfficeChairs.com website include Computer Chairs (http://computer-chairs.Officechairs.com), Ergonomic Chairs (http://ergonomic-chairs.Officechairs.com), and Mesh Chairs (http://mesh-chairs.Officechairs.com).

"Endeca's search, navigation and merchandising capabilities are well known in consumer ecommerce. Our goal with our site redesigns was to bring together the best user experience elements on today's ecommerce sites with our expertise in office furniture and capabilities unique to the office furniture buying experience," said Eric Nebbia, Director of eCommerce of National Business Furniture. "By working closely with our customers and the Endeca team, we've been able to create a state-of-the-art shopping experience that will help us extend our brand and meet the evolving needs of our growing customer base."

Endeca's market-leading search, Guided Navigation® and dynamic merchandising capabilities power the user experience on more than 500 of the world's top consumer and business sites. Companies like Barnes & Noble, Borders, CDW, Circuit City, The Home Depot, Office Depot, Marriott International, Nike, Panasonic and Walmart.com use Endeca to help drive sales, reduce costs and deliver a differentiated multi-channel customer experience.

"National Business Furniture offers a distinct value proposition - they are foremost experts in their market and have a deep understanding of the factors most important to their customers during the furniture buying process," said Rob Swint, global lead, B2B eCommerce and distribution at Endeca. "By working together, we've been able to translate that value proposition into a dynamic, interactive shopping experience that puts the customers in control and exposes the full breadth and depth of National Business Furniture's products."

About National Business Furniture

National Business Furniture was founded in 1975 as an office furniture catalog for corporate offices and government agencies. Since then, NBF has expanded into the school, church and home office markets through three catalog brands, five websites and an experienced sales team.

In 2006, NBF was acquired by K + K America, LLC, the leading group of business-to-business mail order companies in North America.

For more information or for a free catalog, go to NBF.com (http://www.nbf.com) or visit any of the NBF family of brands, including OfficeFurniture.com (http://www.officefurniture.com) for a complete selection of computer desks, executive office suites and traditional office furniture such as file cabinets, bookcases, reception furniture, and office tables.

About Endeca

Endeca's innovative information access software helps people explore, analyze, and understand complex information, guiding them to unexpected insights and better decisions. The Endeca Information Access Platform, built around a new class of access-optimized database, powers applications that combine the ease of searching and browsing with the analytical power of business intelligence. More than 500 leading global organizations including ABN AMRO, Boeing, Cox Enterprises, the (US) Defense Intelligence Agency, Dell, Ford Motor Company, Hyatt, IBM, John Deere, the Library of Congress, Texas Instruments, and Walmart.com rely on Endeca to power business-critical applications that increase revenue, reduce costs, and streamline operations.

Headquartered in Cambridge, Mass., Endeca has operations in North America, Europe, and Australia. For more information: endeca.com or info@endeca.com.

Contacts:

Cindy Blue

National Business Furniture

414-276-8511

CindyB(at)nbf.com

Craig VerColen        

Endeca                            

617-674-6190                

cvercolen(at)endeca.com            

Endeca and Guided Navigation are registered trademarks, and MDEX Engine and Guided Summarization are trademarks of Endeca Technologies, Inc. All other product and service names mentioned herein are or may be registered trademarks or trademarks of their respective companies or organizations.

###